Nick

Haydon

I am available

my work

my work

my work

my work

01

BMW Process Automation

Automation of the annual PUMA update process for all BMW vehicle models in Workfront: Replaced manual email/text message briefings with a native Workfront form featuring conditional automation rules, which automatically creates fully briefed tasks across projects for the relevant teams. Result: a time saving of approximately one week per cycle during the briefing phase, reduced project management workload, and improved briefing quality.

02

Asset Order Tool

Design and implementation of an automated asset ordering tool for Hugo Boss: via a shop interface developed in-house, more than 300 wholesale partners (including Breuninger) ordered their campaign assets in custom formats. Behind the scenes, a Zapier-driven pipeline handled order confirmation, job creation, automated InDesign production, CI checks and delivery. The result: consistently standardised, scalable order processing instead of hundreds of inconsistent order emails.

03

Automated Workfront project creation

Setting up a master template in Workfront for automated milestone and capacity planning for BMW vehicle projects: rather than manually working backwards from milestones, planning capacities and creating tasks individually, all that is required is to select a template and enter the start date – Workfront then automatically generates the complete project schedule, including capacity planning for each trade. Result: a time saving of approximately one week per project, with around 50 projects per year.

04

Capacity tracking

Replacement of an agency-wide, jointly maintained and error-prone Excel capacity spreadsheet with a filter-based live dashboard in Workfront: Estimated effort is recorded against the task and automatically booked as capacity requirements when a project is created, with the option to switch flexibly between trade-specific and individual capacity. In addition, automated reports on overdue tasks, missing responsibilities and impending peak periods. The result: a reliable, shared data foundation for project managers, trade leads, teams and management, rather than Excel chaos.

05

Digital-Signage-Rollout

Planning and management of the nationwide digital signage roll-out for over 600 Fielmann branches within twelve months: coordination of an external installation partner trained by us, independent hardware set-up and CMS maintenance, as well as a roll-out design whereby systems went online automatically after installation and could be controlled entirely remotely.

My
Resume

08 / 25 - PRESENT

Senior Projectmanager

THE MARCOM ENGINE

Management of complex digital projects. Responsible for budgets, timelines and resources, as well as the implementation of Workfront to optimise internal workflows and capacity planning. Key liaison between the client, design and development teams; conducting workshops and presenting strategic recommendations.

06 / 23 - 07 / 25

Accountmanager

THE MARCOM ENGINE

Management and implementation of international BMW website projects, acting as the primary point of contact between the agency, the client and partners. Standardisation of rollout processes across more than 140 markets, as well as cross-functional coordination of design, development and content teams.

12 / 22 - 05 / 23

Account- and Projectmanager

polargold

Planning and managing CMS, PIM and website projects as the main point of contact between client, design and development teams. Conducting workshops and developing and presenting strategic recommendations.

07 / 21 - 11 / 22

Process- and Systemmanger

Albert Bauer

Responsible for workflow and rollout processes for clients Hugo Boss and Fielmann. Managing the development of in-house agency software and optimising digital production processes.

08 / 18 - 06 / 21

Apprenticeship as a media designer

Albert Bauer

Conceiving and delivering digital campaigns and tools for clients including Fielmann, Tesa and Wempe. Working closely with design, tech and production teams to ensure consistency and quality across all deliverables.

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Location
  • HAMBURG
  • GERMANY
Phone
  • +49 17632343686
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